FRIDAY,
AUGUST 29, 2025
Salesforce is one of the world’s leading customer relationship management (CRM) platforms, used by over 150,000 businesses globally to manage sales, customer service, marketing automation, and more. While the platform is powerful on its own, its real potential shines when integrated with other critical systems such as ERP software, marketing automation tools, and analytics dashboards. But Salesforce integration is not as simple as connecting a few APIs. Without a proper strategy and preparation, it can lead to poor data quality, disconnected workflows, and costly delays. This article outlines everything your business needs to understand before starting a Salesforce integration—planning tips, integration methods, compliance factors, and common mistakes to avoid.
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