Companies are missing out on attracting new audiences if they don’t have a mobile app. When developing a mobile app strategy, companies should consider both iOS and Android users. The Google Play Store has over 3 million apps available for Android users to download. If businesses do not have an in-house app development team, they should hire an Android app developer to help them plan, create, and develop their app. Businesses should also consider the top app design trends. In this article, we will explore some of the top Android app development trends expected to be popular in 2023 and beyond.
1. Blockchain Technology
The blockchain is one of the most rapidly growing trends in the tech world. Blockchain technology ensures that users are accessing a reliable environment that safely and securely stores their data. The data is stored on a decentralized database. Many cryptocurrency-based and gaming apps are built on the blockchain. Companies can implement the blockchain into their design strategies to appeal to potential customers that are concerned about data security and privacy.
2. Artificial Intelligence
Artificial intelligence (AI) is only expected to continue to grow throughout the decade. There are several ways that Android app developers can make use out of AI. AI in mobile apps can be used to create chatbots and other digital assistants to improve the app’s user experience. Android app developers can implement machine learning to further improve the AI’s communication with users and recognition of images and text.
Companies should implement chatbots into their Android apps. Chatbots are good tools for companies since they can quickly answer customers’ questions. Chatbots can also help companies retain customers since they can be used at any time of day, even when support agents are not working. Customers can also use chatbots to shop online and order food.
4. Internet of Things
Android app developers should also consider the Internet of Things (IoT) during the development process. The Internet of Things is included in many items people use on a daily basis, like cars and refrigerators. Another way that the Internet of Things can be used is through using smartwatches to track health and fitness. These devices can be connected to Android apps to further improve their functionality.
5. Beacon Technology
Another trend that Android app developers can implement is beacon technology. Beacon technology is the use of wireless transmitters that send signals to nearby smart devices using Bluetooth. Various industries like retail, education, finance, and hospitality can use beacon technology to track and communicate with current and potential audiences. For example, retail companies can optimize their Android app with beacon technology to send customers notifications about recommended products while they are in the store. These notifications can also include discounts and prompts to sign up for loyalty programs.
6. Instant Apps
Instant apps are another fast-growing trend that Android app developers should adopt. Instant apps are software programs that enable Android users to access content from an app without downloading it. Companies should use instant apps since they allow potential customers to try out apps before committing to downloading them. Another benefit of instant apps is that they don’t take up storage space on mobile devices. Instant apps can be featured on the homepage of the Google Play store, making potential customers more likely to try them out. Also, instant apps can be found through website banners, email links, or QR codes.
Wrapping It Up
The field of mobile app design is constantly changing, so Android app developers must constantly keep up with these changing trends. Some Android app development trends to keep in mind for 2023 and beyond include blockchain technology, artificial intelligence, chatbots, the Internet of Things, beacon technology, and instant apps.
Companies that do not have an in-house app development team should hire an Android app development service. Companies should research mobile app development companies and select one that best fits their needs.
Zorbis is a leading provider of Android mobile app development services. In addition to Android app development, Zorbis provides web design and digital marketing services. For more information on Zorbis’ Android app development services, visit us to schedule a meeting with a team of experts.