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WEDNESDAY, AUGUST 30, 2023

How to Get Your Website on the Top of Search Results in 2023

Thor has Mjölnir, and Captain America has his shield, but what do successful businesses have in common? A strong online presence is the key to growing a successful and profitable brand. One way to improve your online presence is to get your business at the top of search engine results. After all, when was the last time you went beyond the first page of Google?
Posted By Lauren
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FRIDAY, AUGUST 25, 2023

8 Foolproof Strategies for Online Reputation Management in 2023

Your business's reputation can make or break the company. In today's digital age, that reputation is largely built online. A positive online reputation can help you attract new customers, retain existing ones, and build trust in your brand. But with all businesses vying for attention online, how can you stand out and improve your online reputation? Here are the top eight strategies to improve your business's online reputation.
Posted By William Fitzhenry
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THURSDAY, JULY 27, 2023

Best SEO Practices for 2023

When establishing an online presence, a company should properly optimize its website for search engines like Google and Bing. Practicing search engine optimization (SEO) is important because it makes a business more visible and increases the opportunities to attract new customers. Search engines use "bots" and "spiders" to find web results relevant to a user's question or phrase into the search engine.
Posted By Silvia Smith
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FRIDAY, JULY 21, 2023

Top 6 Features That Should Be Included in an Enterprise Mobile App

Recently, more businesses have started developing their own enterprise mobile applications. Enterprise mobile apps are built by or for individual organizations. These platforms enable staff members to carry out their required tasks and job duties. They can also be used to provide other benefits, such as improved onboarding. There are three main types of enterprise mobile apps: employee-level, department-level, and company-level.
Posted By Lauren
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THURSDAY, JULY 06, 2023

What to Know About Influencer Marketing in 2023

In 2023, influencer marketing will likely continue to be a popular digital marketing solution for companies across many industries. Influencers use their presence on social media platforms such as Instagram, TikTok, YouTube, and even LinkedIn to promote products across various industries, including fashion, beauty, food, and gaming. Businesses can partner with these influences to increase their own engagement and sales. Influencer marketing is estimated to have a market size of $21.1 billion in 2023
Posted By Lauren
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WEDNESDAY, JUNE 14, 2023

Top 14 Content Marketing Tools to Skyrocket Business Growth

Content marketing has become one of the most crucial aspects of modern-day business operations. It involves creating and sharing valuable, relevant, engaging content that resonates with and attracts the target audience. Content marketing is among the digital marketing solutions that help businesses build brand awareness, establish themselves as thought leaders in their industry, and drive leads. It is imperative to use the right tools to help them plan, create, distribute, and measure success. This blog post will go over the top 10 content marketing tools companies should use in 2023.
Posted By Meghan Hall
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WEDNESDAY, JUNE 07, 2023

How to Get High-Quality Backlinks (White Hat Strategies That Actually Work)

Backlinks are important in improving your website’s ranking on search engines. The more high-quality backlinks you build, the higher you can rank your site in search engine results. However, getting high-quality backlinks can be a challenging task. This blog post will discuss tips for getting high-quality backlinks to improve your website’s ranking.
Posted By William Fitzhenry
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FRIDAY, APRIL 14, 2023

Why Companies Should Conduct a Social Media Audit

In the span of a couple of decades, social media platforms have become a regular presence in most people's lives. This extends to the business world; most customers expect a company to have profiles on sites such as Facebook, Twitter, Instagram, LinkedIn, and YouTube, regardless if they are B2C (business-to-consumer) or B2B (business-to-business).
Posted By Lauren
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MONDAY, MARCH 20, 2023

Top 7 Trends in Personalized Marketing for 2023

According to a 2021 study from McKinsey and Company, 78% of consumers are more likely to make repeat purchases from brands that use personalized marketing. Personalized marketing makes consumers more likely to recommend the company’s products or services to their family members or friends, leading to increased sales and revenue. Companies can use the data collected from personalized marketing campaigns to create future marketing strategies. Personalized marketing can also lead to increased customer loyalty. However, it can also be difficult to perform personalized marketing without overstepping customers’ boundaries and making them worried about privacy. Companies of all sizes and industries can benefit from using personalized marketing strategies. In this blog post, we will go over seven of the top trends in personalized marketing for 2023 and beyond.
Posted By William Fitzhenry
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WEDNESDAY, MARCH 01, 2023

What Companies Should Know About Lead Generation

All companies need efficient ways to turn interested consumers into buyers of their products or services. The process of accomplishing this is known as lead generation. There are several ways to achieve lead generation, but in digital marketing, the process typically involves collecting a website visitor's contact information via a form. Both B2B and B2C companies need to conduct lead generation in order to attract new customers. There are several ways that companies can conduct the lead generation process, either through a digital marketing agency or with an in-house marketing team.
Posted By Lauren
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TUESDAY, JANUARY 17, 2023

7 Biggest Social Media Trends to Look for in 2023

Over the years, many brands have gone viral for their social media strategies. However, the social media landscape is constantly changing. Let's look at some of the latest trends in social media marketing to see where these changes might lead us in 2023 and beyond.
Posted By William Fitzhenry
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WEDNESDAY, DECEMBER 21, 2022

Why Companies Should Invest in Video Marketing in 2023

Consumers are increasingly spending more time consuming video-based content. Therefore, many brands have adopted the use of video-based marketing. Lets look into the benefits of investing in Video Marketing.
Posted By Lauren
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THURSDAY, DECEMBER 01, 2022

Reasons Why You Should Hire a Professional Internet Marketing Services Company

Internet marketing services help businesses get more targeted traffic to a company’s website or blog. It is the process of attracting, converting, and retaining customers with the use of digital channel.
Posted By Silvia Smith
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THURSDAY, NOVEMBER 24, 2022

8 Key Digital Marketing Elements to Support Your 2022 Strategy

Digital marketing is now essential for all businesses. It will help you define how the company wants to grow and where the marketing team wants to focus its efforts. Let's discuss the digital marketing elements to support marketing strategies for 2022.
Posted By Michael Stewart
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FRIDAY, NOVEMBER 11, 2022

3 Ways Companies Can Engage in Online Marketing

Having an online presence is also helpful for businesses because it allows them to reach a wide range of customers and personalize content. Online marketing is no longer optional for companies. If they want to survive during the digital age, they must engage in online marketing methods such as social media, SEO, PPC, and content creation.
Posted By Lauren
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WEDNESDAY, OCTOBER 26, 2022

5 Ways Companies Can Improve Their Digital Marketing Strategies

Over 4.62 billion people are on some form of social media, so companies should prioritize advertising on social media. Businesses can determine their social media strategy by running a social media audit to examine the activity of their competitors and ideal customers. Let's take a look how you can improve
Posted By Lauren
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WEDNESDAY, OCTOBER 19, 2022

The Top 7 Local Marketing Strategies Companies Can Use

Local businesses need to consider attracting clients close to them so they can become regular customers. Since local businesses tend to have fewer staff members, they can benefit from hiring an internet marketing services company to assist them in digital marketing. An internet marketing services company can assist the business in developing local marketing strategies by deploying the latest and best digital marketing solutions.
Posted By Lauren
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FRIDAY, OCTOBER 14, 2022

The Definitive SEO Checklist to Boost Your Organic Traffic

Is your website collecting dust even after putting your best efforts into designing and developing your site. Are you experiencing a steep decline in your website traffic? Do you want to bounce back and boost your website traffic exponentially? This blog will cover the most efficient strategies to boost your organic traffic.
Posted By Meghan Hall
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SATURDAY, AUGUST 06, 2022

Advantages of Implementing Video Marketing Trends in Your Digital Marketing Plan

Video marketing is one of the most popular trends in the business world. It provides an effective way to businesses engage their targeted audience. For small-sized businesses struggling in the highly evolving and competitive marketplace can get the best out of the trend with smart utilization. Platforms such as Instagram and TikTok allow businesses to grow customer relationships.
Posted By Meghan Hall
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THURSDAY, JUNE 23, 2022

What is a Sales Funnel?

The worst thing that can happen when making a sale is when the lead decides they don't want to buy the company's product or service. Companies can use sales funnels to find out why this happens and see how more clients can be retained in the future. A sales funnel is a digital marketing solution that visually represents prospects' quantity and conversion rates through a business's pipeline stages with a top, middle, and bottom. The sales funnel system is important because it improves productivity, improves conversion rates, and simplifies the sales and marketing process.
Posted By William Fitzhenry
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FRIDAY, JUNE 10, 2022

The Top Digital Marketing Solutions for 2022

Over the course of the decade, digital marketing is expected to grow more than ever. As customers become more concerned over their privacy, advertisers will have to learn to adapt to new changes. Our everyday lives are also expected to become more intertwined with the digital world with the rise of the Metaverse and virtual reality. Let’s look at the top digital marketing solutions that marketers should be looking out for!
Posted By Silvia Smith
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WEDNESDAY, SEPTEMBER 09, 2020

Top 5 Reasons to Know Why Digital Marketing is Important to You

Digital Marketing is a technique worth practicing that promises the highest ROI and social media presence. It provides a convenient, fast, and profitable way to leave a long-term impact and target ever-increasing audience. Successful digital marketing is a combination of core elements such as Online Advertising, SEO, Online Content & Blogging, Press Releases, Social Media Mobile Marketing, and more.
Posted By Tim Paige
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